Mercedes Morgan Photography

Altar Ego Weddings is proud to be a Wedding Wire Couple's Choice award-winner since the award was created!  10 years and counting!  The WeddingWire Couples' Choice Awards® recognize the top five percent of local wedding professionals on WeddingWire who demonstrate excellence in quality, service, responsiveness, and professionalism. Winners are determined by reviews from over a million WeddingWire newlyweds.

We've been published in multiple publications and blogs, including Brides of Austin, Style Me Pretty, the Ruffled BlogWedding Lovely, Wedding Wire and more!

We're also members of ILEA Austin and Associated Wedding Planners of Austin.

Read more about the Altar Ego Weddings team below!

Jennifer Ashford, Owner and CWP

Mercedes Morgan Photography

Mercedes Morgan Photography

Hello out there!  I'm Jen Ashford and I founded Altar Ego Weddings in 2007 to help brides have a stress-free wedding planning process.  I'm blessed the business has grown so much in the past 10 years!  Austin is a top destination wedding location in the United States and brides from all over come here to get married!

As a bride, you should have an "experience" on your wedding day.  That shouldn't include worrying about which vendors have arrived, whether or not you're on time or who's supposed to be where.  I will do that for you while you focus on getting married!  Nothing makes me happier than a worry-free bride having a blast on her wedding day!  I'm often asked what kind of wedding I specialize in.  My only answer is, "all of them."  Weddings can be big or small, any and every color of the rainbow, modern, classic, rustic, whimsical or even off-the wall!  Every couple is unique and has their own ideas!  I'm here to make it happen!

I hold an undergraduate degree and an MBA, so I enjoy the planning and organization side of the business.  I have earned the designation of CWP, Certified Wedding Planner, through AACWP.  In the organization, I have served as an instructor, facilitator for the AACWP training course, mentor and Board of Directors as Education Chair.  I am currently the President of the Associated Wedding Planners of Austin.

It will be my honor to use my experience, expertise and vendor relationships to make your wedding day what you want it to be!  Let me take the stress off you so you can just relish planning your wedding!


I have been trained by the American Association of Certified Wedding Planners (AACWP) and adhere to a strict code of ethics and agree to a high level of conduct personally and professionally.  I enjoy being a part of highly qualified network of wedding planners!

Jen Krause, Wedding Planner

Mercedes Morgan Photography

Mercedes Morgan Photography

Hayo! I'm Jen Krause. With a background in graphic design, I have an eye for detail. I'm one of the weird ones who has just as much of a right brain as a left -- I love pretty palettes and cohesive designs as much as spreadsheets, timelines and diagrams. While I'm not married myself, I believe weddings are one of the most special occasions you can share with someone, and I strive to make the day full of relaxation, laughter & happy tears. No stress allowed! 

I have a B.F.A. from the University of North Texas (Go Mean Green!). In addition to being a planner, I am also a designer/calligrapher. In my spare time, you can typically find me with ink-stained hands, sitting at my messy desk and sketching whatever song is currently stuck in my head.

I also have experience in event rentals & wedding videography/editing to lend to your planning. I truly love all aspects of the wedding industry, and I can't wait to help make your big day the best day ever!